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I was visiting Signwave in South Yarra a few days ago and this sign on the wall caught my eye.
I feel that (a) the fact I noticed it and (b) the fact I photographed it to share shows that it has some merit!
So, according to this sign:
- A second colour on a sign vastly improves information retention
- You can read signs with a border much faster
So next time you're making a sign, apply some "zero budget marketing" knowledge in making it work just that bit harder for you!
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